A common question we hear from brides is how far in advance they need to shop for their bridal gown. Our answer? Ideally, the best time to say “Yes” to your dress is 12 months prior to your wedding date. The gowns in our collection are made-to-order, meaning that once you find your gown, the designer will make a brand-new gown in the size and color you require, a process that can take 4 to 6 months.