Made To Order, Made With Intention

A common question we hear from brides is how far in advance they need to shop for their bridal gown. Our answer? Ideally, the best time to say “Yes” to your dress is 12 months prior to your wedding date. The gowns in our collection are made-to-order, meaning that once you find your gown, the designer will make a brand-new gown in the size and color you require, a process that can take 4 to 6 months.

Every gown is made to order, created only when you say yes.

That means no mass production, no excess inventory, and a focus on quality over quantity.

Creating gowns to order helps reduce fabric waste and overproduction—

a more thoughtful, sustainable way to dress for your day.

It’s not fast fashion, it’s slow, deliberate, artistry.

So you can walk down the aisle in something meaningful — not just beautiful.


With love,

The House of White Team


House of White is an intimate bridal experience in the heart of Historic Newburgh, Indiana, just outside Evansville. For thirteen years House of White has been a designer bridal shopping destination for brides from Indianapolis, Bloomington, Louisville, Bowling Green, Owensboro, St. Louis, Nashville, Cincinnati, and everywhere in between :)