Brides, there’s one item I can’t recommend enough for your wedding day emergency kit, it’s a lifesaver. Over the years, one of our favorite local dry cleaners introduced us to a foolproof spot remover for wedding gowns, and we’ve been loyal to it ever since.
Read More“[My experience at House of White was] Seamless, Caroline was so well-prepared when I arrived. They were so knowledgeable and had great suggestions—sometimes it felt like they were in my head! From start to finish, everything was taken care of/covered. Hype girls also!” - Sarah
Read MoreOne of the most common phrases we hear brides repeat, over and over again, during bridal appointments: “I’m so indecisive.” And we get it. Choosing your wedding dress is a big decision. It can feel overwhelming, emotional, and at times, stressful. But what we often see happen is that brides get into a pattern of saying “I’m so indecisive” so frequently that they actually start to believe they’re incapable of making a decision at all.
Read More“Had the BEST experience and Caroline was so helpful in finding my DREAM DRESS <3” - Hallie
Read MoreHouse of White is proud to carry an extensive collection of skilled, innovative bridal designers who produce unforgettable designs and quality pieces. Each and every gown at House of White is hand-picked for a perfectly curated collection, and the majority of our collection is completely exclusive to us.
Read MoreIt’s that time again! Our MWL Trunk Show is back this May, and we couldn’t be more excited. For a limited time, we’ll be featuring an extended selection of MWL gowns, including their brand new collection: Solenne.
Read MoreMarch 14, 2026
Gown: Prim + Prim Cape by MWL
Veil: Gates by Alice + Mae
Necklace + Earrings: Ti Adoro
Read MoreThere are a handful of bridal details that, no matter the year or the trend cycle, will always feel timeless and incredibly chic. These are the elements that instantly elevate a look: subtle, intentional, and unforgettable.
Read More“House of White was outstanding to work with and such an amazing experience that truly made me feel like a bride!” - Claire
Read MoreOne of the most common concerns we hear from brides is the fear of ending up with a bridal look that feels… basic. The good news? It’s completely avoidable, and we have a few tips to help you do just that.
Here’s the secret: creating a bridal look that doesn’t feel basic is actually less about the gown itself.
Read More“I would choose House of White every time over. 10/10 very professional, made me feel so special.” - Jordan
Read MoreThrough years of working closely with wedding vendors and hearing firsthand recommendations from our brides, we’ve built relationships with valued wedding professionals, and we love connecting our brides with vendors we truly trust. Our vendor partnerships are with creatives who share our heart for serving brides well and who care deeply about the details and the experience of your day.
Read More“Everyone [at House of White] makes you feel so comfortable! They listen to you and help you find exactly what you want. I am a girl of t-shirts and sweatpants, I had no idea what I wanted! The process was so easy, seamless, and laid back. I had no doubt in my mind that I would find my dress at the House of White. Hannah knew exactly which dresses and veils best fit my vision. My sister found her wedding dress about 11 years ago here. I remember her experience back then being just as smooth. They truly are top-notch and amazing! I cannot recommend them enough.” - Madison
Read MoreWe always love heading to market and getting to see what our favorite designers have been working on each season. From gowns to veils to jewelry, we love seeing the newest styles and how each collection comes together. The latest trip to Chicago Bridal Market did not disappoint, here are a few of our favorites:
Read More“I am a type A bride, so day of I felt like I couldn’t sit down. I had a day of coordinator and all. She was SO AMAZING. Choose wisely ladies haha. My advice would be to sit, to breath, to just take a moment in the morning.” - HOW Bride, Ellie
Read More“I had so much fun [at House of White]! The girlies listened to every insecurity I had and delivered a dress that I felt comfortable in, but also snatched! Somehow they knew that was the dress I needed even though I saw it and thought ‘absolutely not’.” - Ellie
Read MoreSpring is in the air and so is one of our favorite events of the season, our Spring Sample Sale! From April 7–11, join us in store and online to shop discounted designer wedding gowns and bridal accessories.
Read MoreA Trunk Show is a limited-time bridal boutique event featuring additional gowns from a specific designer, often showcasing new, exclusive, or best-selling collections not normally available in-store. It’s a great opportunity to try a wider selection from a favorite designer, and say “yes” to a truly unique dress. Hosted exclusively by House of White, the Watters Trunk Show is arriving for one unforgettable weekend this spring.
Read More“My experience at House of White was nothing short of perfect! The moment I walked into I felt supported & celebrated. My stylist made me feel like the best version of myself! She listened to what I like & pulled the most amazing dresses that felt so me. It was such a perfect day!” -Alyssa
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